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The EU's digital product passport brings new requirements for product information: Are you ready?
The European Union has set ambitious goals towards a circular economy. One key step towards these goals is the digital product passport, which will become mandatory for several product groups by 2030. This new requirement poses challenges for companies, but at the same time it opens up new opportunities.
What is a digital product passport?
A digital product passport is an electronic document that contains detailed information about the product's entire life cycle. It covers, for example, information about the product's manufacturing materials, production processes, repair possibilities and recyclability. The goal is to improve the transparency and traceability of the product, which promotes more responsible consumption and facilitates the management of the product's life cycle.
How does the digital product passport affect companies?
The introduction of the product passport requires companies to invest in the collection, management and sharing of product information. The information must be accurate, up-to-date and easily accessible. This can be a challenge for companies that do not have effective product information management tools at their disposal.
On the other hand, the digital product passport also offers companies the opportunity to stand out from the competition. Companies that are able to offer their customers comprehensive and reliable information about their products can strengthen their brand and improve customer loyalty.
How to prepare for the digital product passport?
- Map product data: Determine what data you need to collect and store for each product.
- Choose the right product information management (PIM) system: A PIM system helps you manage product information effectively and ensure that it is easily accessible.
- Train your staff: Make sure your staff understand the requirements of the digital product passport and know how to use the PIM system.
- Update product information: Make sure your product information is up-to-date and meets the requirements of the digital product passport.
Pimcore: An efficient solution for product information management
Pimcore is an open source PIM system that offers comprehensive tools for managing, enriching and sharing product information. It is a flexible and scalable solution suitable for companies of all sizes.
With Pimcore you can:
- Centralizes all product information in one place
- Manage product information efficiently
- Enriches product information with multimedia content
- Distribute product information to different channels
- Ensures that your product information meets the requirements of the digital product passport
Contact VaHa Digital's experts if you want to hear more about how Pimcore can help your company prepare for the requirements of the digital product passport. We have a ready-made solution that is suitable for both small and large companies.